UK TV station and streaming channel GB News has faced a year-long ad boycott since its launch a year ago. The boycott even began before the station officially launched. Its CEO Angelos Frangopoulos said that the boycott is a threat to free speech.
“Commercially, this is a very serious matter. This does cause damage to the GB News business model, there is no two ways about it”, he said. “And that is something that the advertising industry itself needs to acknowledge”.
The former Sky News Australia chief executive noted that advertisers were boycotting the channel despite it following the rules by broadcasting watchdog Ofcom.
“Being part of a regulated environment should give an advertiser and a brand confidence that a broadcaster is meeting the legal requirements around impartiality”, he added, in an interview with The Telegraph....
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