Companies like Getir and Gorillas promise to deliver items to shoppers' doors in as little as 10 minutes.
Fears of an impending recession are forcing rapid grocery delivery companies to slam the brakes on growth.This week, two of the largest instant grocery apps, Getir and Gorillas, announced decisions to lay off hundreds of employees. Another firm, Zapp, said it is proposing redundancies in its U.K. team.
Getir told staff Wednesday that it plans to reduce its global headcount by 14%. The Turkish company employs more than 6,000 people worldwide, according to LinkedIn.
"With a heavy heart, we today shared with our team the saddening and difficult decision to reduce the size of our global organization," the firm said in an emailed statement.
"We will also decrease spending on marketing investments, promotions, and expansion."...